Your website is important and it should be informative. It's a great opportunity to use more than just words to tell the story of your business. Potential clients should have a visual image of your company and the people who work there after clicking away from your website. Professional executive headshots of your leadership team on your website helps potential clients build trust before they ever step foot in your door. Headshots give clients a visual representation of your company, which puts their minds at ease when they first contact you.